When attending a trade show, it is critical that the time and money you and your company invest ultimately translates into good quality leads, future clients and sales. Many companies struggle with the costs associated with trade shows when it comes to ensuring they have the best booth. However, there […]
Google it, there are millions of tips on how to save money at trade shows, so it begs the question – Are all these tipsters helping the exhibitor or actually hindering their trade show success?
If you have a limited amount of space available to you at your next trade show or event, don’t panic! You may have to adjust the display and presentations you usually turn to in order to suit the smaller space you will occupy. However, scaling down your trade show […]
After you’ve put in the time and effort to get your trade show booth to the right level and ensure your team is ready to meet with potential clients, you can’t forget the importance of following-up with all of the people you networked with. The real measure of success […]
In almost every retail store, product specialists will be demonstrating and attempting to sell all sorts of products from fitness equipment, electronics, appliances, food and beauty products. Manufacturers know consumers like the opportunity to see and test out products before making a purchase. That’s why retail product demonstrations can be […]
Using a custom display at your next trade show can give you a leg up on your competitors. Read on to find out how an attractive, tailor-made display can work to your advantage and help you make important sales.
If you’re planning on attending trade shows, it’s important that you have everything prepared and ready to go prior to the event. In order to help in this preparation, we’ve created a to-do list that will help you create a successful exhibit.