After you’ve put in the time and effort to get your trade show booth to the right level and ensure your team is ready to meet with potential clients, you can’t forget the importance of following-up with all of the people you networked with. The real measure of success […]
In almost every retail store, product specialists will be demonstrating and attempting to sell all sorts of products from fitness equipment, electronics, appliances, food and beauty products. Manufacturers know consumers like the opportunity to see and test out products before making a purchase. That’s why retail product demonstrations can be […]
Entering into the world of social media can seem like a huge undertaking, but it is well worth it. Connecting with potential customer is the goal of any trade show event, and social media can help continue this personal connection beyond the show.
Staff members attending a trade show event should be well equipped and prepared to speak with potential consumers. We’ve come up with a few tips to help get your staff ready for the big day:
Trade shows are great to attend as a consumer because they are fun, informative, and helpful. There are lots of benefits, however, to attending a trade show if you are a company. We go over the best reasons below:
With so many booths to see at a trade show, it can be difficult to find ways to make your display stand out. The key to getting more traffic through your booth is to know what consumers are looking for at a trade show. Here are some tips on how […]