At some point, your company may want to participate in an outdoor event that allows you to showcase your products or services in a new type of venue. You may be able to adapt your existing indoor display for use at an outdoor trade show event. However, there are several challenges of an outdoor display that you will need to consider first before you get out there.
A portable display is essential for any outdoor event you might attend. Setting up quickly and efficiently is essential, especially when outdoors. You don’t want to be stuck dismantling your booth for hours in the dark at the end of the day! A portable display will save you time and energy, both of which are better spent on meeting customers and making connections during the event.
First of all, unlike an indoor event which happens rain or shine, you must consider the weather during an outdoor event. You might want to set your display up under a tent, which will protect you and your team from both the rain and the sun. Why not integrate this tent seamlessly into your display? – A colourful tent featuring your brand’s logo and colours is a great way to protect you from the elements and attract potential customers to your display.
Another issue to consider is whether you will have access to electricity while you are outside. This is especially important if your display and presentation involves any sort of multimedia. Make sure that you bring extra power bars, extension cords and lighting, because you may not have easy access to a power source as you would at an indoor show. If you come prepared with these extra items, you can get your booth up and running as soon as possible!